Categories
Uncategorized

Are The New Changes To Google Places

You may have found recently that Google Places has started to impact more dramatically on your website traffic due to the integration of local results into the standard organic results. Some search results have seen practically the whole of page 1 being dominated by the Google Places results and if you were previously appearing on page 1 in the organic listings you may have seen your website being pushed down and off the page.

If you are targeting keywords that Google deems as deserving the return of local results and you are not appearing in the Google Places results or in the top two or three of the organic results this could have a huge effect on the amount of traffic you are now attracting to your site.

The normal organic results are now being influenced more by the location of the person making a search and as a result you are much more likely to see Google Places results returned for search terms than you would previously. More and more people are using their mobile phones to search for products and services and the searches made on mobiles are even more likely to return local results.

You may have spent considerable amounts of time and money in attaining high organic rankings for your website which have been reaping rewards in terms of visitors to your site and sales of your product and service only to now see all that hard work and financial outlay being diluted due to the changes that Google have made.

Although the situation is not something you would have wanted to see happen there are steps you can take to try and regain the traffic you have lost.

 

  • Claim your business listing and ensure that Google Places Optimisation has been completed for your main keyword/s and location.
  • For the keyword/s that are now being affected by local results formulate a strategy to try and get your website listed in the top 2 of the organic results.
  • Find alternative long-tail keywords that are not returning local results that you can target.
  • See what other types of results Google is returning on the first page for your keyword/s. Are there images, articles, videos or any other non-standard organic results being shown.? If so, target those.
Categories
Uncategorized

Thesis Writing – How to Write the Results and Discussion

Upon finishing research and statistics as basic subjects, successfully passing the core and specialization subjects in the course curriculum and passing the comprehensive examination for those taking advanced graduate courses, students face the challenging task of thesis writing. Ideally, before reaching their last year in college or the graduate school, students should already have identified their research topics and browsed the literature to focus on specific problems or issues that have not yet been resolved by their predecessors in their respective fields of specialization. They have to go through the different stages of the research process in order to earn their degrees.

Thesis Writing as Academic Requirement

Thesis writing as one of the academic requirements before a degree is granted has become the norm in colleges and universities in many parts of the world. There are schools, however, that offer master’s degree courses that do not require thesis writing.

However, those seeking a doctorate degree as the ultimate goal of their educational career should finish a master’s degree to properly equip them for the much more rigorous treatise of their chosen topic. Among those items that are critical in preparing a thesis is writing the results and discussion sections. It is in this part of the research process where the expertise of the student in his chosen field of specialization is demonstrated.

Dealing with the Results and Discussion Section

It takes constant practice and deep, insightful thinking to come up with a good results and discussion write-up, but there are basic elements that should be borne in mind in writing this essential portion of the thesis. These sections, especially the discussion section, are oftentimes superficially presented by beginning researchers; thus, the purpose of the research paper is sometimes not adequately met.

Some schools prefer that both results and discussion be written altogether as one section while some prefer that the results section be written separately from the discussion section. Whichever of this two is appropriate for a certain institution and to distinguish one from the other, the contents of the results section and the discussion section are discussed separately below.

Categories
Uncategorized

Three Primary Marketing Dimensions of Search Engine Results Pages

In Search Engine Marketing (SEM), there are three primary dimensions that businesses have to understand. Depending on the company and its circumstances, it may not need to focus on each of these parts of the typical search engine results page, but it should have a good understanding of what types of results are now being displayed when users input a search query.

Before we get into the three primary dimensions, we should mention universal (or blended) search. In some queries, the search engines will now display results from their news section, related images, YouTube videos, blogs, and more. These almost always appear in the search results and tend to break up a page of results by being shown somewhere in the middle of the page. They usually aren’t the first result or the last, but will appear above the fold in the middle of the results.

The first primary dimension of search engine results are the organic results, most of which are a consequence of search engine optimizations. These optimized results are the websites that Google, Bing, and others believe to have the most authority and trust relative to other sites. As a result, they are displayed higher on the results pages, as they are seen as the most relevant and useful to searchers.

Search engines base these organic (or natural) results on their proprietary algorithsm, which take into account the relevancy and popularity of a web page to the term typed into the search box. They also use factors such as the site’s architecture, page content, and inbound links to determine the type of content on the page, as well as how important both the website owner and other websites view it.

Page and site architecture are important factors that are easily controlled. Putting relevant keywords in the page URL, code, content, and meta tags is the easiest way to signal to the search engines what is important on the page. Both permalinks and page titles should reflect targeted keywords, and the content of the page should be relevant to those keyphrases.

The content of the page is another factor in search engine rankings as the amount and quality of the content will tell the search engines what the page is all about. Google in particular is now targeting “thin” sites with little content for lower rankings. This is why using text over images may grow in importance, although Image Search is also becoming a factor for ranking well on other search engine properties.

Finally, the links that go into and out of a page are important for ranking well on search engines. How many links does a page have, e

Categories
Uncategorized

Top 10 Reasons to Migrate to EDI Managed Services in 2018

With the stroke of the clock at 12.00 midnight on 31st December 2017, we bid goodbye to the year 2017 and welcomed the year 2018. New Year; new things, organizations that have not migrated to EDI Managed Services are missing out on the benefits of such migration.

Here are the top 10 reasons why your organization should immediately join other organizations and reap the benefits of a successful integration to EDI Managed Services.

1 Reduction in Cost
When an organization migrates to EDI managed services, it no longer acquires its own IT infrastructure for EDI services, rather the EDI services provider takes care of all needed infrastructure and also provides the staff to ensure optimum performance of such infrastructure, thereby reducing its cost outlay drastically.

2. Reduction in Risk of Data loss
The EDI managed services provider usually will have one or more mirrored back up in another location, even in several continents, therefore loss of data due to any reason at all, such as fire or natural disasters, will not be noticed as the backup kicks in automatically, ensuring seamless service delivery.

3 Simplify Operations
With EDI managed services, life is indeed simple. Especially for organizations that receive similar kinds of EDI data from different organization, the EDI managed service provider streamline such data and presents it uniformly to make it easier to be analysed and utilized.

4 Continuous Uptime and Support
Once an organization migrates to EDI managed services, it begins to enjoy 99.9% uptime on all its operations, because these EDI services providers are experts in this line of operations and can guarantee quality work at all times. Closely related to these is the 24/7 support they offer. EDI consultants always dedicate an expert to work with each organization, solving all their problems as they come up.

Categories
Uncategorized

Latest Types Of Currency Convertibility Methods

Currency makes easy the process of transferring goods and services. In simple terms, it is a unit for exchange of money in everyday life. In addition, it includes goods and services. Currency convertibility is the right of the holder of a currency to exchange it with another currency, at the exchange rates. The types of currency convertibility are mainly categorized as external and internal convertibility; which include current account, capital account convertibility as well.

The external convertibility is defined in terms of free exchange of holdings of the currency by non-residents, assuring exchange rates within the official margins. External convertibility is only partial convertibility. The internal convertibility is defined in terms of no restrictions on the ability of exchanging currency to acquire foreign currency and hold it. This currency can be transferred to non residents for any purpose. The total convertibility of currency is the sum total or aggregate of both internal convertibility and external convertibility.

The gold standard was established as each currency was identified in terms of gold value. This enabled and outlined a system linking all currencies in terms of fixed exchange rates. Gold has certain characteristics which are internationally recognized and used in trade and business via international monetary fund. The characteristics such as storage, handy, convenient, transferable, portable make it standard commodity which can be divided into standard units, such as ounces.

Gold is very expensive to produce; therefore, it restricts its quick supply. The gold exchange standard signified an international system, in which each country had to nominate and fix the value of its currency with respect to gold. This created a whole system connecting the currencies of all the countries over the globe.

The types of currency convertibility are identified by the importance given to convertibility attached to economic objectives. The current account convertibility is vital for the traders in services, investments, merchandise, income and independent or unilateral transfers. The developing countries have adapted three methods, which are, pre-announcement, by-product, and front-loading approach.

The capital account convertibility deals with the financial assets. It provides choice and freedom to convert domestic financial assets to foreign assets and vice versa at the rate of exchange, already determined by markets.

Ecurrency follow all the rules and regulations associated with currency using a very current and effective technology, internet. The Ecurrency allows sending and receiving money immediately worldwide, to family and friends. It facilitates the business transactions to be completed instantly. It can exchange real-time online payments from the sales, auctions etc. The mass payments can be done with just one transaction. The bill payments have been made easy. The standing order payments are facilitated.

Several types of currency convertibility facilitate the conversion of money, assets, goods, services to your choice of currency in any part of the world.

 

Categories
Uncategorized

Breaking News – Indian Economy to Rise Socially

The financial market of India is still grooving to the tunes of the recession leftovers. According the latest financial market news, India has seen a steep growth in the recent time defying all the turbulence caused by the economic slowdown. Touching the mark of US$ 1.04 trillion, India’s market capitalization has gained the whopping ninth position in the entire world.

The overall magic has occurred due to the optimistic government reforms and continuity in policies which have given the Indian stock market a great boost. With this, the Indian economy is all set to witness a turn-around within then next six to nine months and as the breaking news indicate the financial world is abuzz with the latest in the Indian capital market reforms. This indicates that Indian companies shall see a huge rise in money nurtured from the IPOs in the fiscal year 2010. Moreover, as the economic experts indicate that the bulk liquidity that has flooded into the economic system is central banks driven and this same liquidity finds its way into the stock markets too.

India news have also enlightened the fact that the moment world economy shall be bottomed out, the entire country’s economy will witness the haunting shadow of rising energy prices which according to economic experts is the greatest challenge. Besides, the country shall also be victimized with higher inflation rates. If things are looked and observed closely, then the scenario appears crystal clear; after ten years or so, food and fresh water would be the major problems demanding care and concern, lack of which shall devote to decrease in the social stability. It is up to the government to work to improve and manage the conditions accordingly and thus, avoid the mismanagement of resources in the nearing future. A keen look at the economic growth of developed European nations, US and Japan also pops up evident questions as to what exactly will drive stability in the economic growth. Vitally, a consistent economic growth goes hand in hand with the private consumption expenditure, and the two grow simultaneously; as the latter shall rise, the former would follow.

 

Categories
Uncategorized

Real, Or Fake News?: How To Tell The Difference?

Regardless of one’s political views and perspectives, most would agree, the present, President, proceeds, far differently, than those who served before him. Perhaps, not since America’s Civil War, have we witnessed, such a polarized nation, where so few politicians, appear willing to compromise, and seek a meeting – of – the – minds, for the common good! Besides the substantive differences in policy and approaches, as well as priorities, there seem to be major gaps, between which facts, individuals, on both sides of the spectrum, seem to believe and accept! Repeating something, over, and over, again, doesn’t make it true. Neither does denying it! President Trump has often attacked the bulk of the media (those who disagree with him), often proclaiming, their messages are little more than Fake News, going as far as articulating, the investigation into Russian involvement, in the 2016 U.S. Presidential election, was, a Witch Hunt! With that in mind, this article will attempt to briefly consider, examine, review, and discuss, a few examples, of the challenge, to differentiate between real, and fake news, and how to know, with any degree of confidence, the difference.

1. Trump’s Fake News, versus the media’s fake news: Unlike previous President’s, who received most of their information, which they based decisions on, from professional Intelligence officers, we have been repeatedly informed, President Donald Trump, prefers watching a particular network, in order to garner his information. He often proclaims, the media, is, the enemy of the people, and, intentionally, or not, encourages and enables, some of his core supporters and followers, to attack, verbally and, unfortunately, at times, physically, reporters, and certain institutions. Our determination of facts, should, and must be, based on looking at the raw data, etc, rather than anyone’s interpretation! By doing that, we exponentially expand, our ability to know, the true facts, as opposed to the spin. Every time, there is any sort of negative report about this President, he calls it Fake News, such as the Russian interference, ethical and legal questions, immigration improprieties, etc. However, we should also demand, the main media, not only fact – check others, but apply those same requirements, on themselves.

2. Mueller Investigation: Throughout the past 2 years, Mr. Trump has referred to the Mueller Investigation, as a Witch Hunt. He has appeared, to create an atmosphere, where his core supporters, would overlook any negative findings, and believe, his version, of the facts! If it looks like a duck, smells like a duck, and quacks like a duck, it probably is a duck! While Trump has claimed he has been exonerated by the report, no one, except those in the Attorney General’s office, have seen it. After A.G. Barr, presented a four page summary (although Barr stated it wasn’t a summary, but just, a preliminary memo), after only 2 days, he stated it, he believed, there was no evidence of misdeeds, by any member of the administration, which required criminal follow – up. It is interesting, while it took him, only two days, to exonerate (although the report, even the summary, Barr gave, specifically stated, it neither did, or did not exonerate the President and his allies), what is believed to be a 300 plus, page report, but, states he’ll need, at least 3 weeks, before he can release the entire report (less redactions). Whether the report will support the accusers, or the President’s version, won’t be known, until/ unless, we see the entire document. However, is there any wonder, there is so much mistrust, when there appears to be an attempt, to restrict access? Wouldn’t it seem, an innocent person, would want the report released, in order to prove his innocence?

3. Are the facts consistent?: Political fact – checkers claim, President Trump, has made major misstatements, an average of approximately, 10 times per day, since he assumed office. When Trump repeats the same lies, repeatedly, despite the videotapes, proving otherwise, it becomes challenging, to accept, the President’s version of facts, at other times! Telling the truth, must be consistent, or one isn’t ethical, or proceeding with genuine integrity!

You won’t change certain people’s minds, regardless of facts, because they want the facts to support their opinions! You’re entitled to your own opinion, but not your own set of facts!

 

Categories
Uncategorized

Strategy Must Drive Your Social Media Marketing

When it comes to your business, you must have a strategy for your social media marketing efforts. If you don’t have a strategy in place, you will not to really make good progress. At least not the progress that you will make if you do have the strategy working for you.

The purpose of your social media marketing strategy

Your social media strategy serves as a guide that you can follow in order to get from Point A to Point B. It allows you to stay on the correct path for your business and it helps you to increase your traffic with top-quality target audience members. If your business does not have a social media marketing strategy means that you will not be in control of the direction that you follow and exactly where you are going to end up. It may mean that you will be all over the place and you will have the possibility of never reaching your goals (at least, not all of them). As daunting as social media may be to you, it is definitely important enough to leverage because it will make your business become more successful.

Does social media contribute to your strategy the way that you expect?

As you are creating and working your social media marketing strategy, it is important that you feel confident about the idea that it is really making a positive change to your business. Your strategy is very important in such a situation and it is essential that you know exactly what you are doing and how you are going to go about accomplishing what you set out to do. If you choose to delegate your business’s social media activities to someone else, if is very important that you choose that person very carefully and very wisely.

Actually creating the social media marketing strategy

Your business’s social media marketing strategy is very important and not only do you need one in place but you also have to make sure that your strategy is well thought out and effective. Part of what you must include in your social media marketing strategy is a specific approach.

First of all, it is critical that you establish your objective(s) before you do anything else. Without objectives, you will have a very difficult time of getting where you need to be. If you try to think of developing your strategy as something fun and interesting, it will not become a “task” but, rather, will become a pleasurable activity. You will see that it will go smoothly and easily if you use that approach.

Aligning your social media marketing strategy with our objectives is an extremely important second step. You must make sure that you have an established connection between the two. This all ties into getting from Point A to Point B. Without the alignment, you will not make progress. There are many different social media marketing objectives that you can focus your business on. Some of the more productive ones are:

 

  • Generating new leads.
  • Dramatically increasing the number of people who opt in to your newsletter or other offerings.
  • Promoting a particular event.
  • Attracting more traffic to your landing page.
  • Promoting your new offerings.
  • Paying close attention to analytics so that you can understand clearly how your business is progressing.

 

Giving credit where credit is due. It is very important to acknowledge your fans and followers who have been nice enough to support your efforts and to pass on the word to other people they know and trust. Express in some way how much you appreciate what they are doing for you and your business. Some of the analytics that you should pay attention to are the number of conversions you have made, how much revenue you have generated through those conversions, and the total amount of money that you have earned through your social media marketing efforts.

Figuring out how to define success. Being able to define and measure success is extremely important when it comes to your social media marketing strategy. There are several ways that you can measure that, including:

 

  • Stepping up the number of conversions that you have been able to make.
  • Multiplying the number of retweets on Twitter that have occurred.
  • Increasing the number of new visitors, time spent on your business’s website, and the number of times that visitors viewed your page.

 

Conclusion

The victories that your business experiences should be closely linked to your social media marketing activities and tracked through the analytics tools. It is critical that you understand that your social media efforts are tied closely to your business’s success. If you wish to succeed professionally, you have no choice but to be as active on social media as you can. Remember to be consistent, persistent, and discrete in your social media marketing efforts. It will be worth the effort in the long run. Whatever you do in business, make sure that your efforts bring forth results that work for you.

Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications. He has over 25 years of experience in IT and web technologies. Mr. Cohn spent a significant amount of time at a major telecommunications company, where his main focus was on initiating and leading synergy efforts across all business units by dramatically improving efficiency, online collaboration, and the company’s Intranet capabilities, which accelerated gains in business productivity. He also reduced company travel and travel costs by introducing and implementing various collaboration technologies.

His expertise includes business analysis; project management; management of global cross-matrix teams; systems engineering and analysis, architecture, prototyping and integration; technology evaluation and assessment; systems development; performance evaluation; and management of off-shore development.

 

Categories
Uncategorized

Advantages of Private Ambulance Services Over Public Ambulance Services

Ambulances are vehicles used for providing emergency or non-emergency transport to a patient outside the hospital or any other medical facility. They carry medical personnel, including paramedics and medical technicians to the required site. They give immediate medical aid and close monitoring of patients on their way to the nearby hospital or emergency room. They also transport patients who are not in the condition of traveling by means of normal vehicles. They have flashing bulbs and sirens which separate them from other vehicles and aid them to reach on their destination in a matter of minutes. The ambulance services are divided into two categories; public services and private services.

Public services– Public services are operated by the state. The fund comes partly from your pocket and partly from the taxpayers. Every area has its own public services and they seldom serve outside their domain. Moreover, the services and facilities provided by the public ambulances are limited and they have some definite terms of functioning. Though they cost a little less, their limitations sometimes require the need for private ambulance services.

Categories
Uncategorized

Enterprise Service Bus Features and Advantages

An Enterprise Service Bus (ESB) is a flexible connectivity infrastructure for integrating applications and services.

The Enterprise Service Bus(ESB) can help you achieve the goal of SOA. It is flexible connectivity infrastructure for integrating applications and services. It is at the heart of an SOA powering it by reducing the number, size, and complexity of interfaces.

An ESB powers your SOA by reducing the size, number and complexity of interface.

An ESB will performs the following things between requestor and service

1) ROUTING the messages between services
2) CONVERTING the transport protocols between requestor and service
3) TRANSFORMING the message formats between requestor and service
4) HANDLING the business events from disparate sources

The Enterprise Service Bus allows us focus on our core business.

The following Advantages

1) Add new services faster
2) Change services with minimal impact to existing services

The following two requirements for an Enterprise Service BUS

a) If all your applications confirm to Web Service standards then all you may require is an ESB focused on standards based service integration.
b) If not all your applications conform to the web services standards then you may require a more advanced ESB focused on the integration of services with existing non-services assets.